The Highest Paid Trait in the World!

What do best friends, best athletes, best leaders, and best organizations all have in
common? Consistency.

Think about it, whenever we say best, it is partly because we know what we are going to get. In my
opinion, Amazon is the Best, because they consistently offer low prices and deliver packages on time, so
they get my money. Mike Trout has the largest contract in Major League Baseball history because he is
the most consistent big-time performer of all time. Clemson and Alabama are considered by many as
the best college football programs in the country because they consistently produce top talent and win.

Most of us want to be known as the best, but the problem with many in our society is that we seek the
easy button to get there. We want to be the strongest and best athletes around, so we crush the gym
for a few days, intake a ton of protein, and occasionally take a few extra hacks. But we ultimately do not
achieve greatness, because we do not stick to the routine, fail to consistently hit the gym or put in the
work. We want a great family and convince ourselves that that once-in-a-lifetime excursion, will
somehow make up for lost time. Yet great families are created through consistent time, love, and
attention. We want to be great leaders, so we might give that one great motivational speech and be
there for our team once, yet the title of “leader” is something earned by our consistent building of
relationships and investment in our team.

We must understand that greatness, takes focus, it takes discipline, it takes consistency. We can all be
healthy, loving, and lead well, once. But, to become great, to truly impact those around us, we must
show up every day and put in the work. So, stop focusing on the easy button or what others are doing
and start becoming dependable!

This week, I challenge you all to be a person of your word, to do the work that others can count on. Get
to places on time, get to the gym, spend time with your family, stay calm during a crisis, encourage your
team, perform, and then go do it again! Because once you become dependable, greatness and success
are right around the corner.
Be a Champion Today!

Brandon Buck
CEO/Owner
Infinite Strengths
@CoachBbuck
brandon@infinitestrengths.com